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Unilever to Acquire Supplement Company OLLY Nutrition

San Francisco-based well-being brand known for gummy vitamins and supplements.

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By: Sean Moloughney

Editor, Nutraceuticals World

Unilever has signed an agreement to acquire OLLY Nutrition, a premium U.S.-based well-being business in the vitamins, minerals, and supplements (VMS) category.
 
Based in San Francisco, CA, OLLY Nutrition was co-founded in 2014 by Eric Ryan, who also previously co-founded home and personal care products company method. Established as a B Corp, OLLY Nutrition’s mission is to make nutrition easy, as it believes good health is the foundation of happiness. OLLY is known for its gummy vitamins and supplements, and also sells protein powders and snack bars.
 
“We are delighted to welcome OLLY Nutrition to our portfolio of brands,” said Amanda Sourry, President of Unilever North America. “OLLY is a strong, innovative brand in the fast-growing health and well-being space, and nicely complements our businesses in Beauty & Personal Care and Foods & Refreshment. OLLY’s focus on making nutrition delightfully easy aligns closely with Unilever values and our continued commitment to improving people’s well-being.”
 
Ryan added: “We are thrilled to work with Unilever to grow the OLLY brand and amplify our mission, culture, and commitment to helping people feel happy inside out.”
 
OLLY will continue to be based in San Francisco and managed by Ryan, who will assume the role of chief growth officer, exploring further opportunities in the health and well-being area; and Gerry Chesser, current COO of OLLY, who will take on the role as CEO of OLLY.
 
Terms of the deal were not disclosed. The acquisition is subject to regulatory approvals and customary closing conditions.

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